As part of our ongoing efforts to bring Sonar6’s awesomeness to the world, we had a go at making a corporate video. But not just any corporate video; we made one that doesn’t suck!

Performance reviews are awesome…

John, Mark and Mike receive some creative direction from Kai.
The actors (now collectively referred to as ‘talent’) proved surprisingly responsive to direction, and the process wasn’t at all similar to herding a horde of recalcitrant cats.

Pete interviews some random passers-by, who all agree Sonar6 is exactly what they’ve been waiting for all this time.
When asked to comment, Director/Producer/Filming Success Manager Kai Crow stated, “It was a lot of fun, and I’m surprised we pulled it off in three hours.” Here ‘surprised’ is shorthand for “not at all surprised, having (as I do) complete faith in the ability and professionalism of our talent”.

We were also thrilled to have Jason Jones join us for the shoot, all the way from San Francisco. He thought we were joking when we said he’d have to sit in a box – evidence of a breakdown in international communications? – but we soon set him straight.
We will of course make a grand announcement when the movie is set to premiere…